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Before starting affiliate marketing, the first and the most crucial part where people get stuck is Niche Selection. They don’t know how to find a profitable niche for them.
These beginners either go with a niche that has a lot of competition or try to find something that no one else knows about. At last, they couldn’t find content and products to do affiliate on that niche. As a result, they just Quit!
Even I made the same mistake and faced lots of problems and issues when I started learning what affiliate marketing is.
In this article, I have shared 5 easy steps to find out your best and profitable niche for affiliate marketing.
If you are making the same mistake or getting stuck in a niche selection, then you need to read this article till the end.
What is a Niche?
If you don't know, What is a Niche?
A niche is a focused area, a unique target market where you rather than targeting every product or customers, target some unique products. That way, you can serve better and differentiate yourself from the competitions.
Look at your interest and passion
To find out the best profitable niche for you, the first thing you need to look upon is - whether you have any interest or not in the niche you are selecting. If not, you won’t be able to work upon that niche for long.
Also, you should have some experience and knowledge of that niche.
Your interest will keep you on the track to work regularly. It makes it easy for you to learn about it more.
Now, how will you find a best niche for affiliate marketing, which comes under your interest?
Grab a notepad and pen, and write down all your hobbies and interests you have. Try to find out at least 10 niches of your interest or passion. Your best profitable niche is hidden inside it.
If you choose the niche according to your interest, then you can provide quality with quantity content to your audience. You don’t have to do much research about the inside topics. You can give more value to your customer, and in return, you will get much value.
Now, write down some topic ideas Inside those niches. It will show you how much you do know about those niches. You will see in some niches, you have enough ideas, and that is where you can become an expert.
Niching Down Further
Niching down is the most essential step that helps you to find the best niche for you.
If you are a complete beginner, then you have to understand what is “Niching Down”?
Well, niching down means to have your focus on the specific or a small part of the market. But, also with a well-targeted audience in the market.
If your niche is too broad, you have to target a small part of that niche and create a micro-nice. Your micro-niche can be your profitable niche.
By niching down your market, you will have to compete with a few competitors only. Furthermore, if you are targeting a specific product, you might find yourself with no competition at all.
One more advantage of a well-targeted audience is that you will be able to create better content for them, keeping them in mind.
If you use the right SEO techniques and strategies, the majority of your chances will be yours to rank #1.
Check Product's Availability in that niche for Affiliate Marketing
Suppose you have found your niche, but couldn’t find any product. How will you make a profit?
If there is not a single product to affiliate, you can’t make your profit. It is so essential to check product availability!
For checking the product availability, you can visit a site like Amazon.com for physical products and Clickbank.com for digital products.
Amazon and ClickBank both the platforms are most famous for Affiliate Marketing. You will easily find many products to do affiliate marketing.
You can also visit eBay, AffilateWindow, ShareASale, FlexOffers, JVZoo, CJ Affiliate, TradeDoubler, and many other sites to check product availability.
If there would be a lot of products available to affiliate, then you can easily do affiliate marketing and make it your profitable niche.
One most important tip: Your products should be a problem resolver. Before listing the product to your site, or making any content, you should use it once. List only the quality products which can help your customers. That way, you can sustain in the market for the long term.
Find where people are passionate about?
Now, you have to know that if people are passionate about the products in that niche. I will recommend that if the niche has potential, then only you should start.
If the people are not passionate, they will not search about that. If the people are not searching in that niche, then there’s no means to start with that.
An easy way to find out people’s interest is by using the tool Google Trends.
Google Trends shows hot searches of the day/month/year. With the help of Google Trends, you can find out popular search trends and niches.
For that, go to https://trends.google.com/trends/, and Search for any term in the search box related to your niche.
You can change the Geo-location and duration if you want for a specific region or go for Worldwide. You can also compare it with other keywords or niches.
Moreover, you can compare country-wise where people are searching more and related queries for that product so you can target there.
If you don’t find enough searches, then you can search for a related keyword. You can also note down the related keywords for future use when you will create your content.
You can also check it on many tools and websites like StumbleUpon, YahooTrends, Google Keyword Planner, Ubersuggest FindAForum.net, TwitterTrending, Flippa, and many other sites for checking daily or monthly searches.
With that, you can also check if people are buying the products related to your niche in Affiliate marketing platforms or E-Commerce sites like Amazon.
Check competition in the market
Once you know that the people are looking for the products in your niche and you have the products to promote, the time is to check the competition. If the niche is too competitive, then you can’t survive in the market.
How will you check the competition?
Well, I will recommend you to use a premium SEO tool like Ahrefs or SEMrush for having brief research on your niche.
The simple method that I follow is:
Firstly, I want you to select at least one product you can promote in your niche. This will help you find out your competitors.
Second step is to check how many sites are linking to that product website using any of the premium tool I mentioned.
Now, the most important thing. Search for the websites ranking in top 10 having the volume between 100 to 1000 and copy their links.
Research for these sites and check their authority in any premium tool (I use Ahrefs). Authority is a scale from 1 to 100. The higher authority page will rank higher in Google searches.
If the authority is 30 or under, then it will be a profitable niche for you to start.
Check the authority for all pages one by one. If you find three or more pages with authority 30 or less. Then it is sure that you will be able to rank your articles #1 on google after a few SEO practices. It is a beneficial slot for you.
Additionally, if you see any video is ranking, you can simply research the channel of that video. Check how many videos they have uploaded and how consistently. If you do better SEO for your videos and be consistent, you can beat them soon.
If you get these types of niches, then you will BOOM! in the market.
After that, you should also research how your competitors are ranking and how they are generating handsome money. You can learn from their strategies to make more profit in your niche.
If you are totally new and don’t know how to use Ahrefs, you can watch this video on - how to use Ahrefs for Competitors research from Ahrefs Team itself.
Final Words on how to find a profitable niche
Choosing the right niche is the most essential step in Affiliate marketing. It is the initial step of your Affiliate marketing journey.
In this fantastic article, I have tried to answer how to select a profitable niche for affiliate marketing. I have covered most of the crucial topics where people are generally stuck.
Your niche should not be too broad. It should be where you can work for a long duration. Also, I have shared how you can check the market competition so that you can survive.
Finally, I have cleared all the doubts regarding how to check product availability and the audience’s interest in the market.
So, if you liked the detailed article, then leave your compliment in the comment box. Don’t forget to share with your friends to help them in choosing a profitable affiliate marketing niche.
PS: Don’t wait if you are still; unable to decide the best niche for you. Choose any one and start your testing with it.
Sometimes your best niche is the one where you spent a lot of your time. And you have my words, many successful affiliate marketers today started that way.